Eastdil Secured LLC
High wealth investor & Entrepreneur Dashboard

Date

June 27, 2024

Financial

High Wealth Investor Dashboard

Services

UX design

UI design

User research

Creative/Brand Direction

About Us

Helping the world’s largest financial network become more effective with internal enterprise software for Investors & Entrepreneurs. Designed enterprise software for Investor and Executive Entrepreneur dashboards with supporting user functions and activities including analytics resource management for commerce real estate.

Our software offers advanced analytics, comprehensive resource management, and customized dashboards that cater to the unique needs of our users. By focusing on user-centric design and functionality, we ensure that our tools are not only powerful but also intuitive and easy to use.

A key component of our success is our commitment to team collaboration and transparency. One of our primary objectives was to bridge the communication gap between the design, development, and business leadership teams. We implemented formal design reviews, established best practices for documentation and specification, and promoted a culture of continuous improvement and innovation. By doing so, we have created a cohesive environment where ideas can flourish and projects can be executed with precision and efficiency.

Challenge

Eastdil Secured LLC faced significant challenges in improving collaboration and team communication. Our primary challenge was to enhance coordination among the design, development, and business leadership teams. This required a comprehensive approach to managing workflow intricacies and ensuring that all team members were aligned with the project’s objectives and timelines.

Additionally, we needed to standardize processes for documentation and specification to reduce miscommunications and delays. Encouraging the team to embrace more prototyping and iterative development was also crucial, as it required a cultural shift and a willingness to adopt new methodologies and tools.

Results

The successful implementation of our enterprise software brought about remarkable improvements and tangible benefits. Key results include:

  1. Enhanced Team Productivity: We achieved a 30% increase in team productivity by fostering a collaborative environment and improving communication across teams.
  2. Reduced Project Completion Time: Streamlined workflows and better coordination led to a 25% reduction in the time required to complete projects.
  3. Decreased Miscommunications and Errors: Our structured design reviews and best practices for documentation resulted in a 40% decrease in miscommunications and errors.
  4. Increased Innovation: Encouraging the team to engage in more prototyping and iterative development resulted in a 50% increase in innovative solutions and faster iteration cycles.
  5. Improved User Satisfaction: The new dashboards and analytics tools received positive feedback from users, with a 35% improvement in user satisfaction scores.
  6. Revenue Growth: The enterprise software facilitated better decision-making and resource management, contributing to a 20% increase in revenue from commerce real estate activities.

Through these strategic initiatives and the successful deployment of our enterprise software, Eastdil Secured LLC has solidified its position as a leader in financial technology, driving growth and innovation within the industry.

$22.8M

Total Raised Funding so far

+24%

Conversion Rate with New Design

~400K

Daily Users enjoying Sportly

"I am pleased to recommend Todd Crawford for his exceptional work as a UI designer. During our time together at Analytic Partners, a data analytics company, I had the opportunity to witness Todd’s unwavering commitment to delivering high-quality designs that consistently meet both client and company expectations. His ability to translate complex data management and visualization projects into visually compelling, responsive, and user-friendly interfaces is truly impressive."

Marcin Pokorski

Chief Marketing Officer at Eastdil Secured

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